Emma Pillow

Emma Pillow Review UK (2022)

Written by Nicky

Last updated: 31.07.2022

7 Min.

Did you know that your pillow plays a significant role in the quality of your sleep?

If you're sleeping on a low-quality pillow or one that's not right for you, you're likely to wake up with upper back & neck pain. 🤕

With adjustable height and customisable layers, the Emma pillow promises to give you a good night's sleep.

It's also one of the best pillows we've tried. ⭐️

But is it right for you?

We'll tell you all in our full UK Emma pillow review.

Let's get started. 🥳

Top features of the Emma pillow

Very Comfortable Pillow
Machine-Washable Cover
Free delivery & returns
Free Delivery & Returns
200-day trial period
200-Night Trial Period
  • Emma
    Original Pillow
    Price from   £ 49.50 £ (99 )
    The Emma Original pillow is a height-adjustable pillow with customisable layers for the best individually-tailored support possible.
    Original Pillow
    The Emma Original pillow is a height-adjustable pillow with customisable layers for the best individually-tailored support possible.


  • Three customisable layers & adjustable height.

  • Suitable for all sleeping positions.

  • Cool and comfortable with good breathability.

  • Machine-washable cover.

  • Free delivery & returns.

  • 200-night trial period.

  • 2-year guarantee.


  • Some people may find that memory foam sleeps too hot.

  • More expensive than pillows from other brands.

  • Some people don't like the feel of memory foam or layered pillows.

  • Some customer service complains.

What makes the Emma Pillow special?

  • This is a premium memory foam pillow for ergonomic support.

  • Interchangeable layers of foam allow you to adjust the firmness level to your liking.

  • The pillow is fully height-adjustable to suit your sleep position.

Emma pillow UK composition

The Emma pillow UK is made up of three layers of foam.


These three layers are:

  • A cold foam top layer, which supports pressure points and reduces neck pain.
  • An Airgocell foam middle layer, which provides counter-pressure and acts as a stabiliser for your head & spine.
  • A visco-elastic memory foam bottom layer, which offers good pressure relief and contours to the shape of your head.

You can adjust the pillow to suit your liking by removing one or two layers. 🤩

Emma Pillow construction
The Emma Original pillow features three different foam layers.

Emma pillow: Which way up?

There is no correct way of sleeping on the Emma pillow.

The benefit of this pillow is that you can choose which foam layer to sleep on. 👌

Ultimately, it is up to you to decide what is the most comfortable.

We look into this in more detail further down.

Fully customisable pillows are quite rare, so it's always great to find one.

Here are our other favourite UK adjustable pillows:

What does sleeping on the Emma pillow feel like?

The Emma Original pillow is a completely adjustable pillow to give you the best night's sleep possible. 😴

During our Emma pillow review, we found it very comfortable - primarily because it can be uniquely tailored to suit individual needs.

But, you may need some Emma pillow instructions to help you figure out which way should be up and how to optimise your sleeping comfort.

Let's look at this in more detail.


Customisable height to suit your sleeping position

You can personalise the pillow by removing one or two layers.

This makes it possible to reduce the height of the pillow to suit your sleeping style.

We'll go into this in more detail further down. 👇

Emma pillow customise
You can remove layers of the Emma pillow.

Customisable comfort to suit your needs

You can also choose which layer of foam you'd like to sleep on.

The different foam pads all have different firmness levels, so you can choose the firmness & feel that you like best. 🧸🧱

  • The HRX cold foam layer offers more support.
  • The memory foam layer offers a softer, more "sink into the foams" feel.

Look at the illustration below to see the differences between the two foams:

Emma Pillow foams

Emma Pillow foams

The white foam is the memory foam layer.

As you can see, the foam demonstrates that typical memory effect.

This means that the foam will mould perfectly around the shape of your head and neck, offering contouring orthopaedic support. 🤗

The blue foam is the cold foam layer.

This foam is more supportive and less contouring.


Both foams promise to be comfortable, but you can choose which one feels best for you.

Is a layered pillow right for you?

Even though you can customise the height and feel of the Emma memory foam pillow, it won't feel like your traditional pillow.

Memory foam and layered pillows tend to feel a bit more rigid.

This is necessary as it ensures you get the orthopaedic support you need for a pain- and tension-free sleep. 💤

If you're struggling with neck pains, then choosing a pillow like the Emma is an excellent choice.


Not everyone likes the feel of these types of pillows. 🤷‍♀️

memory foam versus traditional pillows
Not everyone likes the feel of memory foam pillows.

If you like snuggling with your pillow or really enjoy the feel of more traditional feather or down pillows, then the Emma memory foam pillow is not the right choice for you. 🦆

It won't give you that soft and snuggly sensation, and you won't be able to squish it up under your head.

While you will get the support you need, you need to balance support with the pillow feel you enjoy.👍

A shredded memory foam pillow like the Simba Hybrid Pillow is a good compromise, offering more support than a traditional pillow but less of that rigidness associated with standard memory foam pillows.

shredded foam pillows
Shredded foam pillows tend to feel more like traditional down pillows.

How do I adjust the Emma pillow to suit my sleeping position?

How do you know if you need a low loft or a high loft pillow?

Of course, your personal preferences play a part.

But, ultimately, your sleeping position influences how high or low your pillow should be.

Luckily, as we found during our Emma Original pillow review, you can adjust the layers to suit your ideal sleeping style. 🥳

Side sleepers

Side sleepers generally do better on high loft pillows. ⛰

If you sleep on your side, you should keep all three foam layers of the Emma Original pillow.

This allows the distance between the head and shoulders to be filled and guarantees that you have enough support for a good night's sleep.

Emma pillow side sleeper
Side sleepers generally need a high-loft pillow.

But, you can still choose which side of the pillow you want to rest your head on, the memory foam comfort side or the cold foam support side.


Stomach sleepers

We wouldn't recommend you sleep on your stomach.

This is the worst position for your neck as you'll have to be turned to one side all night long in order to breathe.

This will undoubtedly cause pain and tension. 😩

But, you can still maximise comfort by choosing the right pillow.

Stomach sleeper
Stomach sleepers need low-loft pillows.

If you're a front sleeper, we'd suggest choosing only one of the three layers of the Emma pillow.

This will ensure that your pillow isn't too high - or too low. 👌

Of course, you can choose the layer you prefer the most.

Back sleepers

Sleeping on your back is the healthiest of all. 😁

For this position, you'd need a medium-loft pillow.

If your pillow is too low or too high, your neck will bend up or down, creating unnecessary tension.

Back sleeper
Back sleepers require a medium-loft pillow.

If you sleep on your back, choosing two of the three Emma pillow layers is ideal. 👍

We'd recommend combining the middle Airgocell foam layer with the HRX foam layer or the memory foam layer.


Emma pillow cover

The hypoallergenic Emma pillow cover consists of 98% polyester and 2% elastane.

It is moisture-wicking, breathable, and allows for excellent air circulation. 💨

This is great as the steady flow of air keeps you cool and comfortable all night long.


That said:

Memory foam does tend to retain more heat than other materials. 🥵

If you are a very hot sleeper or sweat heavily, we'd recommend opting for more natural pillows with greater breathability.

Emma pillow close-up
The Emma pillow cover is soft & luxurious.

Conveniently, the Emma Original pillow cover is also removable and machine-washable at 40℃. 🛀

This is great for people concerned about hygiene or those prone to allergies.

You cannot wash the actual Emma pillow.

It's a good idea to invest in a pillow protector.

Our favourite pillow protectors:

Emma pillow sizes

The Emma memory foam pillow is available in one standard size of 40 x 70 cm (15.7 x 27.5 inches).

Pillow height is adjustable, but it will have a maximum height of 12 cm (4.7 inches).

The dimensions are on par with most pillows, like the Kally Sleep adjustable pillow, so you shouldn't have any trouble finding a suitable pillowcase. 🎉

Why not try some of our favourite bedding?

Our bedding recommendations:

Emma pillow price

The Emma pillow is quite expensive, but most other customisable memory foam pillows are also quite pricey. 💷

That said, it's still more expensive than both the Simba Hybrid pillow and the Nectar adjustable pillow.

Both of these are also fully customisable.

piggy bank
There are more budget-friendly pillows available.

If you're looking for a more budget-friendly memory foam pillow, we'd highly recommend the Panda memory foam pillow. 🐼

The Kally Sleep pillow is also a great adjustable alternative, though this one is made from cheaper hollowfibre and not premium memory foam.


Interestingly, buying the Emma pillow on Amazon is cheaper than buying the pillow directly from Emma UK - unless there's a promotion currently running.

But, we'd still recommend buying from Emma Sleep directly, as you'll get access to frequent promotions, a risk-free trial, and a good guarantee.

More budget-friendly pillow options:

Emma pillow discount code

Even though the Emma Original pillow is quite pricey, you'll likely be able to get a great deal. 🥳

Emma UK regularly offers discounts, promotions, and sales, which can give you anything from 10% to 50% off.

Very often, these discount codes also apply to Emma accessories, including the Emma pillow.


You don't have to browse the internet to find Emma pillow discount codes. 🙆

We collect all the best discounts for you on our discounts page.

man sitting on coins
Emma Sleep UK frequently offers sales and promotions.

If there are any Emma pillow sales currently running, we'll also display the details on this page.

Also, check out our article on Emma mattress discount codes, a guide on using discount and promotional codes.

What are the other UK Emma pillows?

In addition to the Emma Original pillow, you'll also be able to get the Emma Premium Microfibre pillow.

Emma Premium Microfibre pillow

Memory foam pillows are generally firmer and sturdier than "traditional" pillows.

If you're looking for something that's a little softer with a feel similar to that of a down or feather pillow, then Emma's Premium Microfibre pillow is a good option.

This pillow may look large and fluffy, but it's very soft, and you'll quickly sink into it for that "sleeping on a cloud" feeling. ☁️

We don't yet have a full Emma Premium Microfibre pillow review but will be sure to add it in as soon as we can.

Coincidentally, this pillow used to be named the Emma Cloud pillow.


Emma premium microfibre pillow
The Emma Premium Microfibre pillow is soft and fluffy.

Emma Original pillow vs Emma Premium Microfibre pillow

Which pillow is better for you? 🤔

Well, that largely depends on what feel you prefer.

  • If you prefer a firmer, sturdier pillow, the Emma Original pillow is a good choice.
  • If you prefer a softer, fluffer pillow, the Emma Premium Microfibre pillow is a good choice.

The below table will give you a quick overview of the two pillows:

Emma Original Pillow Emma Premium Microfibre Pillow
Material Three layers: memory foam, cold foam, and Airgocell foam Microfibre
Feel Firmer, but varies depending on the layer you choose Soft
Height Up to 12 cm (4.7 inches) 7 cm (2.7 inches)
Size 40 x 70 cm (15.7 x 27.5 inches) 50 x 70 cm (19.6 x 27.5 inches)

What mattresses does Emma UK offer?

If you're investing in a new pillow from Emma, you might want to purchase a new mattress too.

Emma memory foam mattresses are very popular. 🏆

The Emma UK range includes the following:

  • Emma Original, a bed-in-a-box memory foam mattress
  • Emma Hybrid, a pocket sprung memory foam hybrid mattress
  • Emma Premium, the latest and most advanced mattress of the Emma range.

You can read our full reviews on these mattresses below:

Emma pillow UK delivery conditions

The Emma pillow UK is quick and easy to order online.

It comes with free delivery and is generally dispatched within 1 - 3 business days. 🚛

Your pillow will arrive at your doorstep in a cardboard box.


Emma pillow in a box
The Emma pillow is delivered in a cardboard box.

Do Emma pillows smell?

The Emma Original pillow is a memory foam product, and you're likely to experience off-gassing.

This is a chemical smell that is commonly emitted by memory foam products when first unpacked. 📦

The smell isn't toxic but it can be unpleasant.

We experienced some off-gassing during our Emma Original pillow review, but the smells quickly disappeared.

Emma pillow in plastic
A plastic cover protects the pillow.

We'd always recommend unpacking new items in a well-ventilated room. 🏡

You may also want to let the pillow air out for a bit before sleeping on it.

Does the Emma pillow come with a trial period?

Like with the Emma mattresses, the Emma memory foam pillow comes with a 200-night risk-free trial period.

This is a key feature of the Emma Original pillow. 🔑

A lengthy trial period means you have ample time to test the pillow in the comfort of your own home.

Pillow trial period

Like new mattresses, it may take a few nights to get used to a new pillow.

This is particularly true if you're moving from a more traditional pillow to a memory foam pillow.


Free returns & full refunds

If you're not completely satisfied, you can return the pillow and receive a full refund. 🚚

To return a product, you need to contact customer service via the online return portal.

This will take you through step-by-step instructions on how to return your product.

Returns are free of charge.

Should you buy the Emma pillow?

The Emma Original pillow is one of the best pillows on the market.

We slept wonderfully during our Emma pillow review UK.

It's essential to find the right pillow height for your preferences and sleeping position.

With adjustable layers, the Emma pillow is perfect for that. 👌

If in doubt, try different layers or combinations of layers to find what suits you best.

The Emma Original pillow is a top-of-the-range pillow that we can highly recommend.


Contact Emma UK

Customer service: To contact Emma UK directly for complaints, support, or queries, please e-mail them at support@emma-mattress.co.uk, visit their live online chat, or complete their online contact form.

Registered office: Emma Matratzen GmbH, Wilhelm-Leuschner-Str. 78, 60329 Frankfurt am Main, Germany

Frequently asked questions:

  • Are Emma pillows any good?

    The Emma pillows reviews are generally quite favourable.

    These are very high-quality pillows.

    But, they won't be for everyone.

    • The Emma memory foam pillow is the most supportive, but it's not a very snuggly pillow. Memory foam pillows often feel firmer and sturdier. 🧱
    • The Emma Premium Microfibre pillow (previously: Emma Cloud pillow) is a good alternative, offering a softer feel. On the downside, this one isn't made of memory foam, so you'll miss some of the support. 🧐

    Most Emma pillow customer reviews are quite favourable, but you'll find some Emma pillow reviews on TrustPilot that complain about how firm the pillow is. 

    There are also some complaints about customer service, but this is very much 50/50.

  • Where is the Emma pillow made?

    Emma pillows, along with other Emma products, are made right here in the UK. 🇬🇧

  • Does the Emma pillow come with a guarantee?

    The Emma pillow comes with a 2-year guarantee.

  • Can I buy the Emma pillow on Amazon?

    Yes, the Emma pillow is available on Amazon UK.

  • Can you tell me more about the Emma brand?

    Emma Sleep is a German start-up company first established in 2015.

    The company's idea was to make the mattress market as transparent and consumer-oriented as the market in the United States.

    According to its founder, Max Laarmann, consumers should not have to buy mattresses at extravagant prices from local stores.

    Instead, they should be able to buy a reasonably priced mattress online and benefit from a long and risk-free trial period.

    Today, the Emma mattress is one of the most popular bed-in-a-box mattresses, selling all over Europe, the USA, the UK, Australia, and even India. 

    The brand has also expanded and now sells a selection of mattresses and sleep accessories.

    All Emma mattresses sold in the UK are also manufactured in the UK


My mum calls me "bear" because I like to sleep so much. I never knew that, one day, that would be a very useful skill. Can you tell that I've found my calling? 

Special offers:

Get up to 55% off select Emma products!

Get up to 55% off Simba!

Enjoy 45% off all Nectar mattresses!

Our favourite discounts:
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