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Smartwatch Black Friday

Smartwatch Black Friday Deals UK (2023)

Last updated: 13.11.2023 Reading time: 7 Min.

Searching for the top smartwatch Black Friday deals?

If you know where to look, you can save big on wearable tech that boosts fitness and keeps you connected. 💰

This year, we're expecting Black Friday smartwatch sales to offer as much as 50% off!

Dive in for the best Black Friday smartwatch bargains. 🔍

Smart watch Black Friday

The best Black Friday smartwatch deals UK

You can find amazing savings on quality products by shopping for the best smartwatch Black Friday sales.

We saw some fantastic savings on smartwatches for Black Friday 2023, particularly for these top brands on Amazon:

We'll list the top smartwatch Black Friday deals below as soon as they're out!

Where can you find the best smartwatch Black Friday deals?

Interested in finding the best Black Friday smartwatch deals UK?

We'll share more on how to find your favourite smartwatch brands for less below. ⌚

Apple smartwatch Black Friday deals

While Apple may not offer any Black Friday sales, you can find discounts on top-selling Apple smartwatches, including the Apple Watch Series 8 and Apple Watch Ultra.


Samsung smartwatch Black Friday deals

In 2023, customers could get up to 25% off Samsung smartwatches like the Samsung Galaxy Watch 6 and Samsung Galaxy Watch 5 Pro.


Garmin smartwatch Black Friday deals

Garmin smartwatches such as the Garmin Fenix 7 and the new Garmin Forerunner are the most popular among fitness enthusiasts who want unbeatable accuracy in their exercise data. 🏃


Fitbit smartwatch Black Friday deals

There are mountains of Fitbit Black Friday deals to be found, no matter whether you're shopping for a classic like the Fitbit Versa 3 or want a newer model like the Fitbit Versa 4 or Fitbit Sense 2.


Other smartwatch Black Friday deals

While Apple, Samsung, Garmin, and Fitbit are some of the biggest names in the smartwatch world, they're not the only brands to offer great quality wearable devices.

Customers saved up to 50% on smartwatches like Fossil, Google Pixel, Huawei, or Amazfit thanks to Amazon Black Friday smartwatch deals in 2023.

Our favourite smartwatch Black Friday retailers

If you're not tied to buying a particular brand or watch, you may prefer to browse larger retailers (online or in person) to find the deal that saves you the most money. 💷

Our favourite Black Friday retailers include:

These retailers will help ensure you get the best deal!

What to expect from Black Friday sales

Black Friday 2023 smartwatch deals saw savings of up to 50% off.

You can expect similar great savings on the best brands with Black Friday smartwatch 2024 deals! 🛍️


Sign up for our newsletter to get all the latest gadget and sleep product deals sent straight to your inbox.

How to choose the right smartwatch Black Friday deals

Excellent smartwatch Black Friday deals are available, but you'll get the best savings if you plan ahead and know what you're looking for. 🕵️

So, how do you pick the best buy with so many smart watch Black Friday deals available?

Let's get into it!

Know what you want from a smartwatch

Generally, smartwatches help people stay on top of notifications, but that's not all they do.

Today, most smartwatches can help with tracking your sleep and heart rate monitoring or even measuring blood oxygen levels. 📉

You may also like the Oura ring - a smart ring that tracks all of this vital data just like a smartwatch.

Gadgets like these are ideal for people who live life on the go and especially for health-conscious individuals.


Set a budget

You need to know how much you want to spend before you start shopping. 🤔

The biggest smartwatch Black Friday discounts can offer up to 50% off, but there's no guarantee that all smartwatch sales will offer savings like that.

People celebrating smart watch Black Friday deals
While prices aren't guaranteed, you can certainly spend less if you shop Black Friday smart watch deals UK.

Bear in mind that the latest watches may not be discounted as heavily (or at all).

You may prefer spending a little more on a new smartwatch if you're interested in having the latest features, such as the best processors, longer battery lives, and even water resistance to greater depths. 🐠

However, an older model may be a better fit if you're simply looking for something that allows you to check notifications and track your fitness!


A smartwatch is usually used with a smartphone or other device.

Luckily, you can connect most smartwatches to any smart device using Bluetooth.

Still, iPhone users may prefer to shop for iOS Apple Watch Black Friday deals. 📲

Meanwhile, Wear OS-operated watches like Garmin, Fitbit, or Samsung watch Black Friday deals are often preferred by Android users.

Battery life

Some smartwatches will only last a day before they need recharging, while others can last the best part of a week. 🔋

Those who are looking for a simple activity tracker smartwatch can likely get away with buying a cheaper wearable device with a shorter battery life.

Battery life longevity
Newer smartwatches tend to have the longest battery life, though some older models (with fewer battery-draining features) can last just as long.

But it may be best to choose a smartwatch with longer battery life if you don't want to worry about charging every night, especially if you're going to track your sleep.

Using smartwatches for better sleep

As smartwatch technology has progressed, so have smartwatch features and functionality. 🚀

Today, most watches have interactive touchscreens, various apps, internet access, built-in fitness trackers, and even GPS.

While most smartwatches work well for general fitness tracking, not all are good for tracking sleep. 😴

Sleep well
Some smartwatches can help track sleep quality so you can get the best night's sleep more often.

The Samsung Galaxy Watch 5 Pro is excellent for sleep tracking as it can monitor your sleep through the various stages and help you identify healthier sleep habits.


Smartwatches with pay functions

Most brands now sell smartwatches with pay functions, meaning you can use the tap-to-pay function while out and about without having to bring your phone or cards along!

Smart watches with NFC pay features include Apple Watch Series 7, 8, and Ultra, Samsung Galaxy Watch 4 and 5 Pro, Fitbit Versa 3 and 4, and Garmin Fenix 6 and 7.


Smartwatches come in a variety of styles, from colourful Fitbits to classic stainless steel and analogue smartwatches from brands like Fossil and Fitbit.

You can find a full range of stylish smartwatches on Amazon.


Should you buy a smartwatch this Black Friday?

Smartwatch Black Friday sales are the ideal time to shop for a bargain.

But bear in mind that stocks and Black Friday smart watch discounts UK won't last forever. ⏰

Knowing what you want will help you find the best smartwatch Black Friday deals as soon as they hit.

We'll list all the best smartwatch deals here as soon as they're released.

Frequently asked questions

  • When is Black Friday 2023?

    Black Friday hits on 24 November this year, but sales started from the beginning of the month.

    Here are the dates you should remember:

    • Black Friday: 24 November 2023
    • Black Friday weekend: 24 November - 26 November 2023
    • Cyber Monday: 27 November 2023

    Happy shopping!

  • What is Black Friday?

    Black Friday is a shopping holiday during which retailers offer some of the year's best sales.

    The holiday started in America but is now a worldwide phenomenon.

    Initially, it was a one-day sales event only offered in stores, but today, Black Friday deals can last a week or more and can be found in stores or online.

  • What is Cyber Monday?

    Cyber Monday usually occurs on the Monday following Black Friday.

    This holiday emerged as a sale day for online shopping, while Black Friday was originally only intended for sales at physical stores.

    Today, retailers offer Black Friday deals online and in-store.

    Black Friday also often lasts several days now, meaning Black Friday and Cyber Monday usually overlap

  • Should I wait for Black Friday to buy a smartwatch?

    While some retailers are offering discounts now, you'll probably see the best smartwatch Black Friday deals closer to the day.

    This was certainly the case with smart watch Black Friday sales in 2022.

    Of course, if you see a good deal before Black Friday, don't hesitate to pick it up.

    There's no guarantee that you'll find the same deal if you wait.

    The best smartwatch Black Friday deals tend to be on older models, e.g. with Fitbit Versa 3 Black Friday 2023 sales.

    However, you might see some newer smartwatches on sale.

    For instance, there were already some Fitbit Versa 4 Black Friday UK deals early last year, even though the product was only released in September 2022.

  • How good is the Black Friday sale for buying smartwatches?

    Smart watch Black Friday sales can be incredible.

    Every year is different, but we have seen smartwatch Black Friday discounts of up to 50% off in the past.

    This year's Black Friday 2023 smartwatch sales will offer great discounts on both older and new smartwatch models.

    We've already seen some excellent Samsung Galaxy Pro 5 and Fitbit Versa 4 Black Friday UK discounts.

  • How long does Black Friday go on for?

    Most retailers offer Black Friday deals for about 1 week.

    This can vary, though, and some retailers will only have Black Friday 2023 smartwatch sales on Black Friday itself, while others will have early bird deals for as long as a month.

    For instance, Amazon Black Friday smart watch deals for 2023 in the UK will go on throughout November.

  • Is there a monthly fee for a smartwatch?

    Most people pay a monthly fee for their smartwatch.

    This works similarly to a phone plan, where you buy the device and then pay a monthly fee for data.

    You shouldn't need a monthly payment plan if you don't need data.

  • What smartwatches will be in the Black Friday sales?

    There will be all sorts of Black Friday smartwatch deals in 2023.

    Generally, older smartwatches are more heavily discounted than new ones.

    You can expect the best smartwatch deals from brands like Apple, Samsung, Garmin, Fitbit, Fossil, Huawei, and Google.

    These will include new and old watches, such as the Apple Watch SE and Ultra 2, Samsung Galaxy Watch 4 Classic to Galaxy Watch 6, Garmin Instinct and Garmin Venu, and Google Pixel Watch 1 and 2.

  • What are the best fitness watch Black Friday deals?

    If it's Black Friday running watch deals you're searching for, you need to know what watches are best.

    Our favourite running watches include the Garmin Fenix 7, Apple Watch Series 8, and Apple Watch Ultra.

    These watches are equipped with state-of-the-art GPS and tracking features.

    If you're looking for the overall best fitness watches, consider the Garmin Forerunner, Fitbit Charge 5, Samsung Galaxy Watch 4, Apple Watch Series 8, or (for those on a tighter budget) the Apple SE 2 Generation.

    You can expect to see significant sales on all of these running and fitness smartwatches with Amazon smartwatch Black Friday deals.

  • What else can you buy this Black Friday?

    Smartwatches and technology items aren't the only things on sale this Black Friday.

    Check out these Black Friday deals:

    Whatever you're looking for, Black Friday is a great time to shop for bargains.

Katharyn profile pic


Content Writer

My true talent is to fall asleep wherever I am. But the more I do, the more I appreciate my own bed. And now I get to help people find the perfect place to rest their heads.

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